Our friend Zach Hooper has been releasing banger after banger of mini movies he's been putting together, mostly of his Colorado based homies. We're just going to go on record here and say this, If your Snowboard movie doesn't have Zack Hooper touching it then your snowboard movie ain't worth shit. I know it's a bold statement and a lot of our friends in the industry might catch feelings but I can't remember the last time I watched videos that made me pray for snow the way his do. Maybe it's the music, maybe the fact that there are so many hand held shots that after a while you actually feel like YOU are riding, whatever it is it's ridiculous AND here is a fact; Zach Hooper is the new HOT shit of Snow film. Now which of you brands out there are going to get him while he is affordable.
We were introduced to the documentary film making couple this past spring. We had known about Skatopia for a long time. We’d heard all the rumors, read the article in Rolling Stone. It was all of sort of hard to understand but when Colin and Laurie showed us the movie we knew this was something very special. OKAY!! OKAY!! was brought on to work on the films Marketing, Press and most importantly Partner Relations. This entire place, the movie and how we’re going about it is as DIY as it gets. That’s the true essence of Skateboarding. Check it out and drop us a line to lean more about it all.
Skatopia: 88 Acres of Anarchy is a feature documentary that follows one of skateboarding’s most infamous underground figures. Pro-skater Brewce Martin is the self-declared “dictator” of an extreme rural Appalachian skate scene. The movie follows Brewce as he struggles to keep Skatopia afloat. Though he declares skating his “prime directive”, the film reveals a fiercely driven entrepreneur determined to achieve success on his own terms.
Check out pics from the July 11th world premiere in New York City at the ACEfest indie film festival…
Skatopia’s owner, Brewce Martin, dreamed of a place where he could live and breathe skating… a place where people forget their “outside” lives by plunging into high-energy craziness. A continual work-in-progress, this rural farm is a mecca for skaters who want to live outside society’s rules.
This is an organization developed by our long time friend Aaron Cooke. We, over at OKAY!! OKAY!!, feel very strongly about this program and are excited to work with ARF to help create awareness. Athlete Recovery Fund began in the wake of the 2007 season. There were some big injuries and nothing in place to provide for such athletes who suffer these injuries. Some event organizers do more than others, but for the most part once the athlete leaves the contest there is no support. The mission statement of ARF is to provide professional athletes in BMX, FMX and Skateboarding with financial support after a severe injury and granting funds for rehabilitation, equipment, long-term disability and educational scholarships.
Lightning Bolts was a BMX-inspired exhibit created around the historic introduction of BMX as an Olympic sport. Nike 6.0 teamed up with ARF and BMX Hall of Famer, Bob Haro, recreating his iconic number plate as a blank canvas. A select group of contemporary artists, each sharing a cultural connection to BMX, were invited to partake.
Our friends over at Vice have an online component called vbs.tv, which hosts many programs that are action sport specific. As you might imagine, it is awesome and crazy. Powder and Rails is a show about the history of snowboarding. The new season is set to launch in the next month or so but for now check them out here. OKAY!! OKAY!! will be helping facilitate press opportunities and some on-line marketing efforts. Reach out to us at info@okay-okay.com.
In the late 80's, a bunch of skaters who were bored in the wintertime inadvertently made snowboarding what it is today. They filmed each other not with any sort of historic legacy in mind, but just because that’s what you do when you’re a bunch of dudes who ride around on a piece of fiberglass in the snow all day. Then people saw these videos and started to realize the potential for tricks and big air on a snowboard, and everything else took off from there.
